You’re working in the Marketing department of a financial institution and are preparing promotional materials for one of its mutual funds. Your boss has told you to prepare a graph showing how the past performance of the fund compares with the S&P TMX Composite Price Index during 2010 and 2011, and gives you data for the first trading day of each month during those years. “Use index numbers to make the comparison,” he says, “and choose a start date that makes our fund look good.”

a) What start date would you use?

b) Produce a graph comparing the index numbers.

c) What ethical issue arises in this project? 

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S&P/TMX Mutual Composite Price Index Fund Unit Value ($) 11866.9 04/01/2010 1706 11317.55 01/02/2010 1768 01/03/2010 11728.06 1645 01/04/2010 12151.06 1628 03/05/2010 12196.51 1585 01/06/2010 11571.97 1501 02/07/2010 11196.06 1423 03/08/2010 11782.6 1534 01/09/2010 12003.78 1546 01/10/2010 12363.08 1599 01/11/2010 12664.81 1678 01/12/2010 13148.35 1756 04/01/2011 13402.31 1856 01/02/2011 13712.62 1934 01/03/2011 14122.85 2012 14130.15 01/04/2011 2067 02/05/2011 13934.51 2115 2108 01/06/2011 13527.88 04/07/2011 13386.49 2098 02/08/2011 12752.32 2034 2053 01/09/2011 12700.74 03/10/2011 11251.84 2061 01/11/2011 12115.1 2012 01/12/2011 12113.29 2023