Advertising targets the brains limbic system, which is in charge of a persons a. sensing of stimuli
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Advertising targets the brain’s limbic system, which is in charge of a person’s
a. sensing of stimuli like the senses of smell and touch.
b. emotional responses.
c. interpretation of color.
d. cognitive behavior like decision-making skills and self-control.
e. ability to move one’s limbs (arms and legs).
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Related Book For
Consumer Behavior Buying Having Being
ISBN: 9780138170806
14th Edition
Authors: Michael R. Solomon, Cristel Antonia Russell
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