Advertising Age compiles data annually on the top national advertisers. Visit the Web site listed below and

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Advertising Age compiles data annually on the top national advertisers. Visit the Web site listed below and access the most recent year. Answer the following questions:
a. Who were the top 10 advertisers in that year?
b. How much did they spend on advertising?
c. What was the most advertised brand that year?
http://adage.com/datacenter/article?article_id5106348

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Contemporary Business

ISBN: 9781119905769

4th Canadian Edition

Authors: Louis E. Boone, David L. Kurtz, Michael H. Khan, Brahm Canzer, Rosalie Harms, Peter Moreira

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