Based on the Managerial Implication, Taking Advantage of Limited Strategic Thinking, can a manager ever go wrong
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Based on the Managerial Implication, “Taking Advantage of Limited Strategic Thinking,” can a manager ever go wrong by assuming that customers are fully rational?
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Related Book For
Managerial Economics and Strategy
ISBN: 978-0134167879
2nd edition
Authors: Jeffrey M. Perloff, James A. Brander
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