Define a customer group and then invent a product and come up with a price, promotion, and

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Define a customer group and then invent a product and come up with a price, promotion, and distribution strategy. Have some fun in coming up with a particularly creative marketing mix. How would you use the Internet in developing your strategy.

Distribution
The word "distribution" has several meanings in the financial world, most of them pertaining to the payment of assets from a fund, account, or individual security to an investor or beneficiary. Retirement account distributions are among the most...
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ISE Entrepreneurship

ISBN: 9781260565621

11th International Edition

Authors: Robert Hisrich, Michael Peters, Dean Shepherd

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