Explain why signalling needs to be costly to be credible. When would a company need to engage

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Explain why signalling needs to be costly to be credible. When would a company need to engage in such signalling?

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Intermediate Accounting

ISBN: 9787300071374

3rd Edition Vol. 1

Authors: Kin Lo, George Fisher

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Question Posted: Oct 18, 2018 01:20 PM

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Explain why signalling needs to be costly to be credible. When would a company need to engage

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Signalling must be costly to be credible because a costless signal can be se...View the full answer

Intermediate Accounting

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