Find any advertisement for a sports product. Then describe and explain each of the elements in the
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Find any advertisement for a sports product. Then describe and explain each of the elements in the communications process for that ad. Do the same (i.e., explain the communications process) for the following scenario: A salesperson is trying to sell stadium signage to the marketing director of a local hospital.
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Related Book For
Sports Marketing A Strategic Perspective
ISBN: 9781138015968
5th Edition
Authors: Matthew D. Shank, Mark R. Lyberger
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