To what can you attribute the renewed interest in the party format of retailing? Go to the

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To what can you attribute the renewed interest in the party format of retailing? Go to the library research direct sales parties. Write a paragraph describing the target market for these parties and the shifts in the external environment that contribute to their resurgent popularity.

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Marketing

ISBN: 978-1439039427

11th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

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