Pick any one of the case studies contained in the chapter and outline why external data was
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Pick any one of the case studies contained in the chapter and outline why external data was used.
Were there any alternative strategies and if so what advantages do external databases offer?
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Reasons for Using External Data in Business 1 Market Research Purpose Understand market trends customer preferences and competitive landscapes Advanta...View the full answer
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Related Book For 
Principles Of Direct Database And Digital Marketing
ISBN: 9780273756507
5th Edition
Authors: Alan Tapp
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