A few years ago, the new CEO of JC Penny's decided to end all price promotions, and

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A few years ago, the new CEO of JC Penny's decided to end all price promotions, and have an everyday low price. It didn't work.

Why do you think it failed?

Would you rather have everyday low pricing or products on sale?

Related Book For answer-question

Introduction to Operations and Supply Chain Management

ISBN: 978-0132747325

3rd edition

Authors: Cecil B. Bozarth, Robert B. Handfield

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Posted Date: May 30, 2018 12:51 AM

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A few years ago, the new CEO of JC Penny's decided to end all price promotions, and

Question:

Expert Answer:

Low Price or Promotion According to my opinion the EverydayLowPrice strategy failed because of the a... View the full answer

Introduction to Operations and Supply Chain Management

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