Read the case study entitled: Sanger Automotive Companies, INC. and write a paper in which you need
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Read the case study entitled: “Sanger Automotive Companies, INC.” and write a paper in which you need to address the following:
1. Problem statement
2. swot analysis: strength, Weakness} identify 4-5 opportunities and threats} identify 4-5
3. Identify alternative} pros and cos do nothing decrease the price 20% special compaign 300,000 increase image add sales person
4. Recommendation
5. Critical issues} 3-4 things
6. Need to increase market share
7. Need to maintain brand image
8. Need to maintain their margin
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