You are working for a consumer goods company. The past few months of 2014 have proved to
Question:
You are working for a consumer goods company. The past few months of 2014 have proved to be so promising to your company. Sales have gone up. More customers have placed better orders with your company. It seems that customers are spending more on health care and home care products.
Your company also recognizes more business opportunities in the Mekong Provinces. In order to prepare for the next meeting of the company's top management, your boss has asked you to prepare the marketing plan for 2015 for ranges of health care and home care products which are your company's strengths. Your boss is sure that you will include the following items to make your proposal persuasive:
- Executive summary
- Situation analysis
- SWOT analysis
- Marketing goal and objectives
- Marketing strategies
- Marketing implementation
- Evaluation and control
Expert Answer:
Executive Summary Galaxy Gear Fit smart watch is a Home Care and Health Care products from Samsung Company Galaxy Gear Fit presents a more elongated curved screen It can monitor heart rate and step co... View the full answer
