2 Choose the specific factor (for example, culture, family, occupation, attitudes) that you think most accounts for the blue pink toy aisle phenomenon Explain the challenges faced by GoldieBlox in attempting to market toys that swim against the stream or push back against the forces of that factor...

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2. Choose the specific factor (for example, culture, family, occupation, attitudes) that you think most accounts...

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Principles of Marketing

ISBN: 978-0134492513

17th edition

Authors: Philip Kotler, Gary Armstrong

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2. Choose the specific factor (for example, culture, family, occupation, attitudes) that you think most accounts...

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