A company cannot effectively differentiate its branded footwear from the brands of rivals and thereby attract more buyers by refraining from bidding on contracts to supply private label footwear to chain retailers outspending most all other rivals on search engine advertising and branded advertisi...

creating exclusive partnerships with key retailers to offer special limite ...

A company cannot effectively differentiate its branded footwear from the brands of rivals and thereby attract...

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Smith and Roberson Business Law

ISBN: 978-0538473637

15th Edition

Authors: Richard A. Mann, Barry S. Roberts

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