Assume that you are hired as a marketing consultant by a food delivery service (e.g., Grub Hub) or a restaurant chain (e.g., Taco Bell) to advise them on how to conduct a marketing research study to find more about how consumers feel about drone delivery.

What specific data gathering techniques do you recommend using to collect data for consumers for this marketing research study? Explain and justify your recommendations. Discuss at least one data collection technique that would not be effective for this marketing research study and explain why you do not recommend it.

Answer rating: 100% (QA)

For a marketing research study on drone delivery preferences several data gathering techniques can be advantageous Here are my recommendations 1 Onlin... View the full answer