Choose a product or product line from a fortune 500 company to a design a marketing plan.
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Question:
Choose a product or product line from a fortune 500 company to a design a marketing plan. Once the product or product line is select, compose a SWOT Analysis.
After creating your SWOT Analysis, outline:
One internal strength that capitalizes on external opportunities
One internal strength that circumvents external threats
One opportunity that overcomes internal weaknesses
One strategy that minimizes internal weaknesses and avoids external threats.
Related Book For
Foundations of Financial Management
ISBN: 978-1259024979
10th Canadian edition
Authors: Stanley Block, Geoffrey Hirt, Bartley Danielsen, Doug Short, Michael Perretta
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