Currently, BIOTECH Technologies has a total of 165,000 users. They have reached this number of users...
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Currently, BIOTECH Technologies has a total of 165,000 users. They have reached this number of users given their recent hugely successful customer acquisition campaign which reached 500,000 individual and had a conversion ratio of 30%. The cost associated with the marketing campaign and the marketing department is $750,000. What is the Customer Acquisition Cost? Currently, BIOTECH Technologies has a total of 165,000 users. They have reached this number of users given their recent hugely successful customer acquisition campaign which reached 500,000 individual and had a conversion ratio of 30%. The cost associated with the marketing campaign and the marketing department is $750,000. What is the Customer Acquisition Cost?
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Related Book For
Managing Business Process Flows Principles of Operations Management
ISBN: 978-0136036371
3rd edition
Authors: Ravi Anupindi, Sunil Chopra, Sudhakar Deshmukh, Jan Van Mieg
Posted Date:
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