Essay: CEOs of corporations have the task of running an organization with the purpose of benefitting both stakeholders and shareholders and making sure that the corporation is profitable. However, in the last ten years, there has been a public outcry, which indicates that CEOs are only maximizing shareholders' objectives at the cost of stakeholders' broadly defined benefits.

a) Explain why the preference of "shareholders to stakeholders" objectives is unethical business practice, which is based on short-term calculation.

b) Argue why the preference of shareholders to stakeholders is in principle unsustainable business practice.

c) Provide an example of corporation/s, which has/have been successful by balancing the above two objectives.

Hint: Understanding the concept of the "Bottom of the Pyramid" could be helpful to answer the questions. (See Nancy Adler Textbook, 2008, pp.164-165)

Use at least four references.