l folder. Pick three tools from the following tools and explain how market-oriented firms utilize these tools
Question:
l folder. Pick three tools from the following tools and explain how market-oriented firms utilize these tools to understand the competition and customer behavior.
a) As products, a celebrity might be considered a brand. Examine a celebrity brand and provide details about the elements of the celebrity brand that you chose.
b) Debranding is a popular trend among brands. What is the primary motivation behind debranding?
c) Examine a firm that rebrands itself. What did make them apply the rebranding strategy?
1) Please submit your answers by creating a new thread in this section.
2) To get full credit for this week's discussion, please reply to at least one of your classmate's post.
Taxes And Business Strategy A Planning Approach
ISBN: 9780132752671
5th Edition
Authors: Myron Scholes, Mark Wolfson, Merle Erickson, Michelle Hanlon