MNL Company is a Chinese cloth manufacturer who is planning to enter the world market soon. They
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Question:
MNL Company is a Chinese cloth manufacturer who is planning to enter the world market soon. They are currently undergoing intensive research and development to improve their product. However, their main problem is that the cloth market faces intense competition, and their brand is still unknown. What pricing strategy do you think the company should use? *
a) Price improvement
b) Digital pricing
c) Price skimming
d) Price penetration
Related Book For
Intermediate Accounting
ISBN: 978-0324592375
17th Edition
Authors: James D. Stice, Earl K. Stice, Fred Skousen
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