C: Assessment Task Boohoo, along with other online retailers, saw sales boom last year as shoppers...
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C: Assessment Task Boohoo, along with other online retailers, saw sales boom last year as shoppers turned to the internet amid the coronavirus pandemic. Sales have continued to grow strongly this year, helped by the launch of Boohoo's new Debenhams digital department store in April, whose lines include fashion, beauty and homewares. "I am delighted with our performance in the first quarter, particularly as it was always going to be challenging to produce strong growth rates on last year, when lockdowns around the globe drove such high traffic to online retailers," said John Lyttle, Boohoo's chief executive. Full Article dated 15th June 2021: Boohoo sale surge article C: Assessment Task Boohoo, along with other online retailers, saw sales boom last year as shoppers turned to the internet amid the coronavirus pandemic. Sales have continued to grow strongly this year, helped by the launch of Boohoo's new Debenhams digital department store in April, whose lines include fashion, beauty and homewares. "I am delighted with our performance in the first quarter, particularly as it was always going to be challenging to produce strong growth rates on last year, when lockdowns around the globe drove such high traffic to online retailers," said John Lyttle, Boohoo's chief executive. Full Article dated 15th June 2021: Boohoo sale surge article
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Strategic Management An Integrated Approach
ISBN: 978-1111825843
10th edition
Authors: Charles W. L. Hill, Gareth R. Jones
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