Using regression modeling, answer the following questions: Based on the sample of customer data, what can we
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Question:
Using regression modeling, answer the following questions:
Based on the sample of customer data, what can we conclude about average customer profitability for Pilgrim Bank's entire customer population?
- Is the difference in average profitability between online and offline customers in the sample indicative of a meaningful difference in profitability across these groups for Pilgrim Bank's entire customer population?
- What role do customer demographics play in analyzing customer profitability for online and offline customers?
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