What is a business model? Why is it important for a firm to have a business model?

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What is a business model? Why is it important for a firm to have a business model? Provide and discuss an example of a specific company's business model to illustrate your answer.

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Contemporary Marketing

ISBN: 978-0324582031

14th Edition

Authors: Louis E Boone, David L Kurtz

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Posted Date: Aug 09, 2021 08:37 AM

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What is a business model? Why is it important for a firm to have a business model?

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answer A business model is a document or strategy which outlines how a business or organization deli... View the full answer

Contemporary Marketing

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