Select two companies and research their corporate mission and (if possible) their vision statements. These may also
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Select two companies and research their corporate mission and (if possible) their vision statements. These may also be described as a company’s “core values” such as the example in the PowerPoint from Zappo’s.
What does each of the companies you chose claim as their strengths and distinctive competencies? How do their products and/or services reflect their mission, vision, and core values?
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