What are the major elements of PepsiCo's business strategies in the carbonated soft drink and snack food
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- What are the major elements of PepsiCo's business strategies in the carbonated soft drink and snack food industries?
- What value-chain match-ups do you see? What opportunities for skills transfer, cost sharing, or brand sharing do you see?
- Is PepsiCo's international strategy best characterized as a multi-domestic strategy, global strategy, or transnational strategy?
- What recommendations would you make to top management to address the strategic issues confronting PepsiCo in 2018 to improve the corporation's financial and market performance?
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