Wilkerson Companys profit has been declining, especially for the pump line, as they continue to reduce pump
Question:
Wilkerson Company’s profit has been declining, especially for the pump line, as they continue to reduce pump line prices to stay competitive in the market. Yet, none of their competitors have tried to match Wilkerson’s price for flow controllers. Robert Parker, president of Wilkerson Company, is considering whether the problem is the costing system, and is thus pondering whether to change their cost accounting system to an activity-based system. He believes it may help with pricing decisions for the three product lines: pumps, valves, and flow controllers. You have been hired by Robert Parker to help evaluate Wilkerson Company’s costing system. Specifically, Robert wants your assessment of whether he should change its existing cost accounting system to an activity-based costing system. In addition, Robert also wants your assessment of what actions he can take to improve the company’s profitability along with explanations for your recommendations.
- Calculate (i) product cost per unit and (ii) profit margin per unit for Wilkerson’s three product lines using Activity-Based Costing with activity rates calculated based on capacity level as total activity driver.
- Calculate the cost of unused capacity cost at Wilkerson.
Applied Statistics in Business and Economics
ISBN: 978-0073521480
4th edition
Authors: David Doane, Lori Seward