Telemarketing has resulted in the development of inside sales forces. Some companies assign sales trainees to the inside or telephone sales force as part of the training program in preparation for an outside sales position. Other companies view the two positions as separate. What functions would an inside (telephone) sales force perform? How would these functions differ from those performed by the external sales force? How would compensation plans differ if they differ at all? How might social media and online tools best be used to augment telemarketing/inside sales efforts?