Evaluate the following extension proposals: - The Economist operating a Business School; - HSBC going into home

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Evaluate the following extension proposals:

- The Economist operating a Business School;

- HSBC going into home safes;

- Lynx/Axe going into a chain of male grooming salons;

- Ponsse (a Finnish logging equipment firm) going into cars;

- Weight Watchers going into gyms.

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Related Book For answer-question

Strategic Market Management Global Perspectives

ISBN: 9780470689752

1st Edition

Authors: David A. Aaker, Damien McLoughlin

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Question Posted: Mar 12, 2024 02:00 AM

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Evaluate the following extension proposals: - The Economist operating a Business School; - HSBC going into home

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Strategic Market Management Global Perspectives

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