Compare and contrast the concepts of a marketing channel and logistics channel.
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Compare and contrast the concepts of a marketing channel and logistics channel.
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A channel of distribution consists of one or more organizations or individuals who participate in th...View the full answer
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Related Book For
Supply Chain Management A global Logistics Perspective
ISBN: 978-1305859975
10th edition
Authors: John J. Coyle, C. John Langley, Jr. Robert A. Novack, Brian J. Gibson
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