Use an Internet shopping service such as www.mysimon.com to determine the best buy for a product that

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Use an Internet shopping service such as www.mysimon.com to determine the “best buy” for a product that interests you. Evaluate this process. How could it be improved? If you were actually going to make the purchase, would you buy this one or would you purchase elsewhere? Why?
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Consumer Behavior Building Marketing Strategy

ISBN: 978-0077645557

12th edition

Authors: Delbert Hawkins, David Mothersbaugh

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