What are the benefits to be gained by knowing that a proposed sample is more than 5%

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What are the benefits to be gained by knowing that a proposed sample is more than 5% of the total population’s size? In what marketing situation might this be a common occurrence?

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Marketing Research

ISBN: 978-0133074673

7th edition

Authors: Alvin C. Burns, Ronald F. Bush

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Question Posted: Aug 06, 2015 02:02 AM

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What are the benefits to be gained by knowing that a proposed sample is more than 5%

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This knowledge is important in that when a sample constitutes more than 5 of the pop...View the full answer

Marketing Research

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