What is a legitimacy lie? In the case of a startup, how can an entrepreneur use PRO factors to win the confidence of potential customers, partners, etc. and avoid resorting to the telling of legitimacy lies?
Answer to relevant QuestionsWhat privacy issues are most important to small businesses? What should a company do to guard against violations of the privacy rights of customers, employees, and others?1. What decision on Sally's part would contribute most to the success of her business?2. What ethical reasoning would support hiring Mary?3. What ethical reasoning would support hiring Julie?What are the primary factors that shape competition in an industry, according to Porter’s model? In your opinion, which of these factors will have the greatest impact on industry prices and profits?1. Will the market for Sanderson’s product continue to grow in the years ahead?2. Given the company’s success, what sources of competition should he expect?3. What steps would you recommend that he take to protect his ...What are some of the non-quantitative factors in valuing a business?
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