What is the key issue involved in measuring the output of the logistics system? How does this relate to logistics service standards and gaining a competitive advantage?
Answer to relevant QuestionsDiscuss the relationship between channel management and logistics management. Is one of these areas more important than the other? Explain why or why not. U.S. Jaguar dealers used to wait at least one week to receive parts from England. Parts were shipped in bulk by Jaguar to a U.S. warehouse where they were split up, repackaged and then shipped to individual dealers. Working ...Discuss the pros and cons of the three major approaches for applying performance evaluation criteria to measure channel member performance. What kinds of questions should the channel manager seek to answer in appraising the general growth prospects of channel members? Discuss some implications of electronic marketing channels for the major areas of channel decision-making.
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