Why do the supporters of behavioral finance suggest that emotions lead to inferior investment decisions?

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Investments An Introduction

ISBN: 978-0324561388

9th Edition

Authors: Herbert B Mayo

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Question Posted: Jun 26, 2012 05:09 AM

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Why do the supporters of behavioral finance suggest that emotions lead to inferior investment decisions?

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Traditional financial theory is build upon the belief that investors are rational and that irr...View the full answer

Investments An Introduction

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