Question: Will Zappos competitive advantage be sustainable
Will Zappos’ competitive advantage be sustainable?
Answer to relevant QuestionsWhy do you think Zappos is not outsourcing its call centers? What are the specific risks associated with using each business-level strategy? How do awareness, motivation, and ability affect the firm’s competitive behavior? What strategic actions may occur as a result of your answer to question #4? Describe Diller’s corporate-level strategy.
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