Describe the African American consumer groups found by the Yankelovich group.
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New Middle Class 5 percent Younger 2544 highest education and income 1 in 4 earns 100k or more most suburban high tech use 55 hours a week internet po...View the full answer
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Related Book For
Consumer Behavior Building Marketing Strategy
ISBN: 978-0077645557
12th edition
Authors: Delbert Hawkins, David Mothersbaugh
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