Describe the current trends affecting franchising within the United States and internationally.

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Effective small business management An Entrepreneurial Approach

ISBN: 978-0132157469

10th Edition

Authors: Norman M. Scarborough

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Question Posted: Oct 12, 2012 02:36 AM

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Describe the current trends affecting franchising within the United States and internationally.

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Franchising has experienced t hree major growth waves since its beginning The first wave occurred in the early 1970s when fastfood restaurants used the concept to grow rapidly The fastfood industry wa...View the full answer

Effective small business management An Entrepreneurial Approach

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