Do some research on the Internet on the following multi-national companies: Tesco Auchan Lotte

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Do some research on the Internet on the following multi-national companies:
• Tesco
• Auchan
• Lotte Department Store
• Walmart
• Sephora
• Exxon
Based on the descriptions of these companies found on the Internet, which way of treating customers do you believe each has adopted? Which company would you argue is the most multi-national?
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CB4

ISBN: 9781111821777

4th Edition

Authors: Barry J. Babin, Eric Harris

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