In what ways can a small company manage trademarks, service marks, copyrights, patents, or trade dress to

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In what ways can a small company manage trademarks, service marks, copyrights, patents, or trade dress to protect its brand image? To the protect itself?

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Small Business Management Launching & Growing Entrepreneurial Ventures

ISBN: 978-1133947752

17th edition

Authors: Justin Longenecker, William Petty, Leslie Palich, Frank Hoy

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