Review the website of Merrill Lynch (www.ml.com). How does Merrill Lynch leverage its global position to adjust

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Review the website of Merrill Lynch (www.ml.com). How does Merrill Lynch leverage its global position to adjust to local markets through the Internet? Why is the Internet particularly relevant for firms in the financial services industry?

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Strategic Marketing

ISBN: 978-0078028908

10th edition

Authors: Nigel Piercy and David Cravens

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Question Posted: Jul 30, 2015 03:05 AM

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Review the website of Merrill Lynch (www.ml.com). How does Merrill Lynch leverage its global position to adjust

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Strategic Marketing

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