Companies like Old Navy and Cheerios have employed the use of interracial ads, and have stirred up
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Companies like Old Navy and Cheerios have employed the use of interracial ads, and have stirred up both controversy and support. Comments have been made that while some believe that we are in a post racism era, whereas others disagree. Provide arguments for both sides and explain the potential impact on the brands.
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Clearly the public appears to be more open to ads and commercials that ...View the full answer
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Related Book For 
Advertising and Promotion An Integrated Marketing Communications Perspective
ISBN: 978-1260152302
11th Edition
Authors: George E Belch, Michael A Belch
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