Sports medicine is increasingly popular, especially in university towns. A new medical clinic, Ortopedica Sports Medicine, is opening its doors in your community. A friend recommended your small business to the administrator of the clinic, and you received a letter asking you to provide information about your service. The new medical clinic specializes in sports medicine, physical therapy, and cardiac rehabilitation services. It is interested in retaining your company, rather than hiring its own employees to perform the service your company offers.

Your Task. 

Working in teams, first decide what service you offer. It could be landscaping, uniforms, uniform laundering, general cleaning, a cloud-based storage system, online medical supplies, patient transportation, supplemental hospice care, temporary office support, social media guidance, or food service. As a team, develop a letter proposal outlining your plan, staffing, and budget.

Use persuasion to show why contracting your services is better than hiring in-house employees. In the proposal letter, request a meeting with the administrative board. In addition to a written proposal, you may be expected to make an oral presentation that includes visual aids and/or handouts. Send your proposal to Dr. Sven Rasmussen, Director, Ortopedica Sports Medicine. Supply a local address.