Suggest strategies for the implementation of co-value creation that can lead to superior value and differentiation.
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Suggest strategies for the implementation of co-value creation that can lead to superior value and differentiation.
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Covalue creation is a business strategy where a company works with customers partners or other stakeholders to create higher value products or services Through collaborative efforts all participants gain and share value leading to superior overall value and differentiation Below are some strategies for the implementation 1 Customer Involvement Actively involve customers in the process of creating the product or service ...View the full answer
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Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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