1. Why is the role of the FMD diminished for products in maturity and decline? 2. As...
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Question:
1. Why is the role of the FMD diminished for products in maturity and decline?
2. As an offering moves across the chasm, what strategies will be necessary to insure market ownership?
3. How do the goals of market ownership and market share leadership differ?
4. Describe how real new business is analogous to diversification.
Related Book For
Essentials of strategic management
ISBN: 978-1111525194
3rd Edition
Authors: Charles w. l. hill, Gareth r. Jones
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