Write a short paper on Error in Survey Research

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Marketing Research An Applied Orientation

ISBN: 978-0136085430

6th edition

Authors: Naresh K Malhotra

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Posted Date: Nov 30, 2020 10:39 AM

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Write a short paper on Error in Survey Research

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DefinitionTotal survey error is the difference between a population parameter and the estimate of that parameter based on the sample survey or census ... View the full answer

Marketing Research An Applied Orientation

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