QUESTION 4

Bliss Bridal rents bridal gowns in Jamaica. They offer brides a wide selection of gowns in white and off-white.  Maji is getting married and visited the store to rent a gown.  She was disappointed when she saw that the store only had white bridal dresses.  She asked the store to source a red gown for her.  It turned out that Maji is from China.    The store manager was puzzled as to why Maji would want a red gown and not one in white.

 

Required

Explain to the store manager the use of symbols in culture and why Maji would want not a white bridal dress, but would prefer a red gown.                                                                  (15 marks)