Thinking of secondary data as advantageous, how might a bank or healthcare organization use a big data approach using secondary data to predict peak periods for loans or emergency care?
Answer to relevant QuestionsWhat questions should a researcher ask about secondary data in deciding whether or not the data are useful? Use secondary data to learn the size of the U.S. golf market and to profile the typical golfer. Can secondary data address research questions related to changes and trends in the U.S. golf market? A publisher offers teenage boys (aged 14–17 years old) one of four best-selling famous rock posters as an incentive for filling out a ten-page mail questionnaire about what makes a good guitar. What are the pros and cons ...What is self-selection bias? Describe it as a source of total survey error. A researcher sends out 2,000 questionnaires via e-mail and promises respondents anonymity. Fifty surveys are returned because the e-mail addresses are inaccurate. Of the 1,950 delivered questionnaires, 100 are completed and ...
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