What are customer touch points for a regional bank, and what role do they play in customer

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What are customer touch points for a regional bank, and what role do they play in customer relationship marketing?

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Market Based Management

ISBN: 978-0130387752

6th edition

Authors: Roger Best

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Question Posted: Mar 18, 2016 05:04 AM

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What are customer touch points for a regional bank, and what role do they play in customer

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Customer touch points are opportunities to build oneonone customer relationships For a regional b...View the full answer

Market Based Management

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