What is the term used to refer to the physical surroundings in which service operations occur and how these surroundings affect customers and employees?
Answer to relevant QuestionsWhat are the three terms used to describe the parts of a service operation that have social significance?Behavioral scientists suggest that we remember events as snap shots, not movies. How would you apply this to designing a service?Could a service firm use production line approach or self-serve design and still keep a high customer focus (personal attention)? Explain and support your answer with examples.A ride at an amusement park is an example of a service operation where there is direct contact between the customer and server, but little variation in the service process-- neither the customer nor server has much ...Define, in a practical sense, what is meant by an exponential service time.
Post your question