Does the lack of a product flow alter the design and management of marketing channels for services

Question:

Does the lack of a product flow alter the design and management of marketing channels for services as compared to marketing channels designed by manufacturers? Explain.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For book-img-for-question

Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

See More Books

Question Posted: Jul 14, 2015 02:57 AM

See More Questions

Why does the lack of a brown color in feces indicate hepatitis?
How does the lack of geographically protected sales areas affect salespersons behavior?
Marketing channels should be designed to make products and services conveniently available to customers, how, when, and where they want them. This is exactly what several franchises such as Cousins...
Find reactions of support 1,2 and 3 F=10KN, a=2m, ?a=60 (45%) F 2a
The management of a chain of movie theaters believes the average weekend attendance at its downtown theater is greater than at its suburban theater. The following sample results were found from their...
Assume the unbiased expectations theory is true throughout this question. A. The current one-year Treasury bill rate is 5.2 percent and the expected one-year rate 12 months from now is 5.8 percent....
Suppose there are $n$ stocks. Each of them has a price that is governed by geometric Brownian motion. Each has $v_{i}=15 \%$ and $\sigma_{i}=40 \%$. However, these stocks are correlated, and...
In the market share analysis of Section 17.1, suppose that we are considering the Markov process associated with the shopping trips of one customer, but we do not know where the customer shopped...
Describe the difference between the primary market and the secondary market. If you were purchasing a newly-issued share of stock in technology startup company, in which market would this occur?...
Calculating Cash Flows Brewer industries had the following operating results for 2007: sales = $15,200; cost of goods sold = $11,400; depreciation expense = 2,700; interest expense $520; dividends...
Discuss the role of business format franchising in providing services on a consistent or standardized basis.
Briefly discuss the five generally acknowledged distinguishing characteristics of services in terms of contrasts between services and products.
Define meaningful communication objectives.
M1 = (. ) , M2 (1 - ) 1. Compute the eigenvalues of the following matrices, and for each eigenvalue, find an associated eigenvector 3 -5 M3 = (*)) and M4 = (C) 2. Given the matrix equations dY;(t) A....
3. The following schematic implements some logic function. The inverters at the input have a size of "a-1" D Out1 D Out2 CL1 CL2 (a) If Cu is 25Cmin, and C is 50Cmin where Camin is the gate...
You wish to accumulate $ 1 4 1 9 7 in 9 years. Payments are made at the end of every six - month period into an account earning 7 . 4 % compounded semi - annually. Find the required payment amount to...
describe the social contract implied or guaranteed to citizens by the establishment of immigration laws of discrimianition, saftey and education ?
Accountants use the worksheet to organize and complete adjustments for all but one of the following events: Depreciation on equipment. Revenue eamed and recorded in the current period. Supplies on...
Carlita Garcias company wishes to assign a set of jobs to a set of machines. The following table provides data as to the cost of each job when performed on a specific machine. a) Determine the...
On July 1, 2011, Flashlight Corporation sold equipment it had recently purchased to an unaffiliated company for $480,000. The equipment had a book value on Flashlights books of $390,000 and a...
Do you ever read product recommendations before buying? You dont know these peoplehow do you discern which ones to believe? What cues do you use to figure out who knows what theyre talking about?
Choose a program from the reality TV genrehow is it that a person with no apparent talent becomes famous? Are these societal mechanisms a good thing or a bad thing?
1. Social media can be described with three properties: (a) Very rich, vivid sensory experiences versus relatively simple, even impoverished sensory experiences; (b) Primarily social in nature versus...
How would Stephanies investing decisions be affected if she were 35 years old? If she were 50 years old? Amount of Insurance Needed. Considering the information in the previous problem, how much life...
Jamie Lee and Ross have been hearing many stories recently about acquaintances who are passing away without leaving a will, which made Jamie Lee and Ross anxious to review their estate plan with an...
What are the companys top risks, how severe is their impact and how likely are they to occur?

Does the lack of a product flow alter the design and management of marketing channels for services

Question:

Step by Step Answer:

Channel design is simplified because the variables associate...View the full answer

Marketing Channels

Students also viewed these Marketing questions